Funnybook Babylon

April 15, 2012

Before Watchmen: Marketing Tips and a Bold Prediction

Filed under: Blurbs — Tags: , , — Chris Eckert @ 1:13 am

Looks like Brothers mopped up the whole odious “moral high ground” statement from today’s Before Watchmen panel, so let me offer some free advice to DC Marketing and its attendant promotional arms at various big comic blogs.

Look, I’m not a fancy marketing whiz. I’ve never worked at an ad agency or anything. But I have been on the Internet for a long time, long enough to remember when Mondo 2000 was a thing and Boing Boing was just a zine and Douglas Rushkoff was still a doe-eyed optimist about the potential of CYBERIA and memes were something you would namedrop while shouting over Rave Til Dawn at that warehouse club from Hackers, not a picture of a dog talking to someone on a telephone with captions in an Impact font.

So please believe when I tell you, I don’t think you know what viral marketing is. Or maybe it’s not you. Maybe I need to address this to bloggers out there, and the “viral” wording isn’t from DC itself. But… (more…)

July 26, 2008

SDCC Linkblog News Round-Up Extravaganza: Day 2, Evening Edition!

Filed under: Blurbs — Tags: , , , , , , — Chris Eckert @ 12:55 am

I guess everyone is out drinking tonight, so not a lot of news trickling out of San Diego. Here’s what we have, though. Eisner results and grousing coming soon!

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July 22, 2008

FBBP #64 – Transmedia, the “Synergy” of 2K8

Filed under: Podcasts — Tags: , , , , , , , , — Funnybook Babylon @ 4:25 pm

Back from a long hiatus due to birthdays, movings, and sheer laziness, the Funnybook Babylon crew discusses two recent standout books:

Geoff Johns and Scott Kollin’s Final Crisis: Rogues Revenge #1 has some kinetic art that Joe loves, but does Chris warm to Johns’s new treatment of the Flash Rogues? We also discuss the recently completed Omega the Unknown series by Jonathan Lethem, Farel Dalrymple and Paul Hornschemeier.

We end the podcast with a round-up of Paul Levitz’s speech on Transmedia, The Watchmen Trailer, the “Moving Comics” initiative, and whatever crazy ideas DC decides to shove into another medium.

After SDCC, we are totally going to work FBB into a video game like Def Jam Fight for New York. All your favorite comic bloggers will be in it.

Finally, please vote for a song for Jamaal to sing in three weeks. Try to pick something from the Batman Soundtracks or Celene Dion related. He’s totally gonna have to do it.

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